Stop Ignoring These LinkedIn Strategies For B2B companies, there is no doubt using LinkedIn to reach and engage with potential clients is a must. It’s the largest professional networking platform in the world

2 Ways to Up Your LinkedIn Game with Sales Navigator Sales Navigator is a sales and marketing tool that sits on top of LinkedIn and provides sales professionals (and others) with a different

How to Get Started with Sales Navigator The number one problem people have with LinkedIn and Sales Navigator is they don’t know where to start, more so with Sales Navigator than LinkedIn. For

9 Reasons to Launch a LinkedIn Newsletter A LinkedIn newsletter is a series of articles on a specific topic or target audience pain point. When setting up a newsletter you are asked to

4 Resources to Get You on Track with Sales Navigator When chatting with existing Sales Navigator and ex-users the overwhelming message I get is that Sales Navigator isn’t intuitive, it takes lots of

9 Questions to Help You Build Your Brand on LinkedIn A couple of weeks ago I was joined on my LinkedIn Uncovered show by Maria Malik who answered questions and shared insights from

Why You Need to Implement a Recommendation Strategy If you’re looking to grow a strong personal brand on LinkedIn one of the key elements is having a well-optimised profile. You want your landing

3 Ways to Use Account Mapping in Sales Navigator for Effective Selling When marketing yourself on LinkedIn and looking to build relationships and generate leads, it’s important to follow a structured approach. This

5 Profile Optimisation Musts for Credibility In order to take advantage of the business opportunities that LinkedIn offers, there are some fundamental steps that should be taken before launching a campaign. Identifying whom

Don't Rush the Most Important Step for Generating New Business on LinkedIn By far the most crucial task you will undertake when generating new business on LinkedIn is identifying the buyers who are