iCore
Case Study Information
Sector: IT Services and IT ConsultingClient – iCore
Founded in 1997, iCore are the UK’s largest independent IT Service Management & Service Delivery Consultancy. They provide a blend of advice, guidance, hands-on support and leadership to help you continually optimise your Operating Model and delivery approaches, by adopting the good practices that you need in the here and now, whilst enabling you to be ready to exploit future technologies and emerging good practices that will help your business evolve.
The Project
iCore reached out because they were using Business Premium at the time and were seeking help with using Sales Navigator for effective LinkedIn prospecting.
The initial LinkedIn marketing work was conducted over a 4-month period using 1 user account. It entailed Profile Optimisation, Sales Navigator setup, and running various campaigns to initiate conversations with organisations with IT-related requirements. This work generated £100,000+ in won revenue and an ROI of 1,000%+.
Testimonial
“Working with Phil and using the benefits of Sales Navigator has been great. This has helped me take a more focused approach to prospecting, resulting in £100k+ of won business and another £100k+ active in the sales pipeline within 4 months. This has been life changing from a professional and personal point of view.”
Paul Wilkinson, Head of Business Development, iCore Ltd
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