Hospitality Data Insights
Case Study Information
Sector: Market ResearchClient – HDI
HDI helps hospitality operators and their suppliers make better data-driven decisions through unrivalled insight into their customers, competitors, and local market dynamics.
They’ve been providing independent data insight to the UK hospitality sector since 2017, supporting over 100 different clients spanning Pubs & Bars, Restaurants & Casual Dining, QSR, Coffee Shops, Delivery, Convenience, Drinks Suppliers & Manufacturers, Investors and Consulting Firms.
Since late 2022, they’ve extended their capabilities into the UK grocery sector, tracking online pricing for 10 national grocers.
The Project
HDI reached out for help with using Sales Navigator. They had purchased Sales Navigator but struggled to see how to use it effectively to generate new business.
The work has entailed Profile Optimisation, Sales Navigator setup and running various campaigns to engage Hospitality sector decision-makers with requirements for insights into their operations. We have helped HDI to win new business with well-known brands.
Testimonial
“Phil has helped me to learn how to use and set up Sales Navigator properly. It’s very easy to waste a lot of time using it if you don’t know what you’re doing, don’t know how to use its features effectively and have the wrong structure in place. I now have a great structure in place which has helped me to win some of our top prospect accounts.”
Mark Bentley, Business Development Director, HDI
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